On August 21, AT&T customers will be able to choose from new Mobile Share Advantage plans that aim to get you more data per buck in some situations, while including throttled data at no extra cost once you hit your data limit. The new plans also make the device access charges a flat $20 per month on all plans instead of varying depending on your bucket size.
With these new plans, AT&T says you will still get Rollover Data, the unlimited domestic talk and text, sharable data between lines, mobile hotspot, etc. However, they are adding on throttled data once you hit your data limit, a feature that Verizon recently added and T-Mobile has had for years. AT&T isn’t charging you extra for it like Verizon is, though, and will include it in all of these new plans at no extra charge. Verizon, at least for their S-M-L plans, charges $5 per month.
As a reminder, throttled data just means that if you have a 6GB plan and use up 6GB, you’ll still be able to use an AT&T data connection for the rest of the billing cycle, only the connection will be slowed to 128Kbps (2G speed). Good luck ever doing anything meaningful with that kind of speed. But hey, at least you aren’t just cut off.
The other big bit of news here is the device access charge I mentioned in the opening. With Mobile Share Advantage, device access charges are a flat $20 for all lines. Previously, these varied depending on the data bucket you selected and could mean you pay either $25 per month for a device or $15. With 2-year contracts, the device access charge is $40.
The new plans look like this:
- 1GB: $30
- 3GB: $40
- 6GB: $60
- 10GB: $80
- 16GB: $90
- 25GB: $110
- 30GB: $135
You’ll notice that the $30 plan seems to have dropped from 2GB to 1GB per month and the 5GB and 15GB plans are gone. But, the 16GB plan is now cheaper than the old 15GB plan and you have 6GB and 10GB options.
The new plans go live on August 21. If you are a current Mobile Share Value customer, you can keep your current plan.
NOTE: AT&T has confirmed to us that the old Mobile Share Value plans will be retired, but as I mentioned, you can keep your plan if you are currently on one. For new customers, the new Mobile Share Advantage plans will be your only option.
Who cares throttle data is useless just like T Mobile plans. Are you going load a Web page that takes five minutes, not me. Dumb article!
Works out slightly more expensive for me and I only have 2 lines. If you have 3 or more lines this will be no bueno. Plan savings will be negated by higher device access charge.
Yep. This is basically a sneaky way to bump up the costs of the higher half of the data plans as well as the multi-line families. #tinfoilhat
Throttled essentially is no data as it is so incredibly slow as to be unusable.
That’s the thing, if they made it 3G speeds, I could tolerate that, hell, I might even switch over from my UDPs on Verizon, but, 128 kbps? That’s not even enough for a good MP3, guys.
What I’d really like to see is a complete demolition of the “data cap” structure, and a change to PWYW for bandwidth. e.g. 30 a month for 5 mbps, 45 for 15, you get the idea. Ideally, with a shift to decoupling phone/messaging plans from data. I’d happily pay Verizon 70, maybe even 80 a month for a pure data-only unlimited plan at 15-25 Mbps.
I have the $40 3 gig plan with 3 gig bonus. The new 6 gig would cost me $10 more even after me 25% work discount. I’ve never gone over, but have come close. The rollover is enuff to keep me safe. I’ll stick with my current plan!
Can’t any of these carriers figure out their fee structures suck no matter how flat their device fee and whatever BS they tack on?
The 16gb plan is only cheaper than the “old” 15gb plan if you have a single line. Otherwise it’s the same at 2 lines, and more expensive with any more lines than that. That $20 line access fee on the larger half of the data grid basically wipes out most or all (or makes it more expensive) of the “savings” on the data. Bleh… tired of the shenanigans.
And if you have a company discount, it’s even more expensive with 2 lines since the discount only applies to the data plan and not the device access fees.
My promotion plan continues to look better.
40GB for $150 a month. Then my 15% discount.
Retentions ftw
Better than subscribing to DirectTV and Uverse simultaneously, probably $400-500 a month, to get Unlimited Data
Speak for yourself. I love my truly unlimited data.
I don’t know where you get $400-$500 from. I pay about $250 for DirecTv, U-Verse, and 2 phones on the Unlimited Data plans.
Line fee goes up to 20$. I suggest you guys on att talk with retentions and take the 20gb for 100$ or 30gb for 130$.
They are offering this up for those who may cancel?
Just do chat and ask the chat rep to transfer you to retentions. Ask the rep for 100$/20GB plan. While you still have time.
John Legere has to be laughing his butt off right now.
Maybe John should focus on expanding their service footprint instead of laughing.
Enjoying full 4G LTE and 100Mbps everywhere I got on the east coast. I love it. https://i.ytimg.com/vi/n6X_BMvm6jU/maxresdefault.jpg
Well stay away from the upper Midwest… T Mobile sure has.
Stay away from MO, IL, KS too, and don’t leave a major populous or a major highway, state highways don’t even get service either
I’m in Ohio west of Cleveland and T-Mobile blows Verizon away almost everywhere I go.
I used to be a loyal Verizon unlimited customer and was scared to death to go to T-Mobile based on what all you guys say.
But finally Verizon pushed me too far on my 5 lines and I went to T-Mobile for their high speed truly unlimited promo and was shocked at how fast T-Mobile is. I have not looked back at Verizon since.
Verizon has not been a fast as T-Mobile since the Thunderbolt when not many were on LTE.
Verizon became way too arrogant with their pricing for sub T-Mobile service.
I’m in Parma now just moved from the Westside of Cleveland. Where are you close to? And Verizon isn’t as good in Ohio as I thought when I had them. I have at&t and I never looked back. But when I had T-Mobile i just couldn’t take it past like Amherst or Medina without loss in service.
Avon Lake
What’s your speeds for tmo out there?
Verizon is arrogant in general. Their recent actions towards UDPers just proves that.
East Coast? More like Worst Coast, AMIRITE?
We aren’t very lucky when it comes to planes.
Should of used the Billions from the ATT failed merger to do so, but they didn’t
I live on the border of amish country in PA and I’m just fine. Speeds and coverage everywhere.
Cool and all but it’s pretty well documented that T Mobile has crappy coverage pretty much everywhere but extremely populated areas. Maybe you just got lucky.
lol i get downvoted for this? hahahah
And best of all, they won’t charge against your data rates when they upgrade your new Note 7 to KitKat! #helluvadeal
lulz were had
$25 more a month (3 lines) for 5gb more? No thanks.
25 and 30 GB are really the only big price drops, every other plan can raise your bill depending on the number of lines you have because of the $5 increase in access fees.
I am currently on a Mobile Share Value plan with 30GB for $120. I am definitely going to switch to 25GB for $20 less – we don’t even get close to using 25/month as it is.
Keep in mind that each line now costs $5 more even it it’s off contract so you may not actually be saving money.
Well we have a business plan, so access fees are $15 each now, and will still be $15 each on the Advantage plan (if I understand correctly)
I’m not sure if the business part matters all phones have a $20 fee on the new data plans you should definitely ask AT&T directly before switching if it means you have less data for the same amount of money
I will definitely make sure of pricing before making the switch, but AT&T’s press release says:
“For smartphones with no annual contract (for example, on AT&T Next, AT&T Next Every Year, or other installment agreements, Bring Your Own, purchase at full price, or month to month term), customers will pay a $20 access charge per smartphone a month for Mobile Share Advantage and $15 per smartphone line a month on Mobile Share Advantage for Business.”
Every 6 months AT&T and VZW seem to change up the tiers of data and pricing. since 2013 must have changed data tiers and pricing up at least 5-6 times, not to mention all the other added BS fees that are all done automatically but charge for anyways, or realized they weren’t charging for and need to nickel and dime to death any ways possible.
i don’t know how the reps keep all of them in order. its insanity.
They are almost as bad as gyms. Gyms are notorious for changing pricing structure every few months and almost every gym member at some gyms pays a different amount for the same thing lol.
It’s because of competition. Prices have generally gotten much better in the last few years.
Amazing